Who we are

MBH4H is a creative collective, a micro-media brand dedicated to exploring human creativity in the era of artificial intelligence. We focus on art, design, music, entertainment, video games, and technology.

MBH4H is James Bareham and Ross Miller. Together, we are striving to do the work and make something awesome.

Made by humans for humans.

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Ethics Statement on our use of AI

To date, we have not used any Generative AI (GenAI) programs to create any of the original artwork or imagery published on MBH4H. That isn’t to say we aren’t playing around with Midjourney, DALL-E, Llama, or Stable Diffusion, among others—we do, because we think it’s an important step in understanding the world we’re writing about. We just haven’t published anything that uses them. 

If, in the future, we choose to use any form of GenAI in the process of creating original artwork, or any GenAI is used by any artists or creators whose work we feature or employ, we will clearly label that work accordingly in the associated caption.

We differentiate the AI tools built into Adobe programs like Photoshop (or individual plugins that work with these programs) from the larger GenAI platforms: In these specific cases, the AI tool is simply an extension of a program we are already using and is simply the AI version of something we can do “by hand” using the same program: For example, the Remove Background web app (or Photoshop plugin) used to cut out people or objects from a background. It is not generating anything new; rather, it is making an existing and manual process more efficient.

We think it’s confusing and redundant to declare when these specific tools are used. But we are disclosing that we have used these AI tools in the past and will continue to do so in the future. We will also use other AI tools built into programs or as plugins in this same manner as they become available in the future.

Similarly, we disclose that we frequently use copy editing tools like Grammarly (and may use Gemini in the future should it be built into Google Docs). But we have yet to use copy written by Gemini or ChatGPT within any of our written essays, articles or posts. We have strong reservations about using generative text in any published work, but should that change in the future, we will disclose its use at that time—each and every time.


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MBH4H is a creative collective, a micro-media brand dedicated to exploring what human creativity means in the era of Artificial Intelligence. We focus on design, entertainment, video games, music, and technology, as written by James Bareham & Ross Miller.

People

Creative director helping humans make great things for other humans. Doing the work at Happicamp and MBH4H. Previously at The Verge, Polygon and Vox Media
Bespectacled and bewhiskered. Words at MBH4H 🤖 Coaching at Rowdy Skeleton🎙️ Consulting at Hit Detection 🎮📱 Previously: Network Director at The Verge and Polygon, Content Strategist at Spotify.